New Hair System from Artègo wins in luxury!

Artègo New Hair System line hit Spain, and its launch received a wonderful award in the night dedicated to the 2015 Luxury Advertising Awards.

Our line won as the “best campaign for a new luxury product” among all the products that express beauty, glamour and elegance.

We want to stress two of the aspects that make us more proud of this praise:

  1. ARTÈGO WINS BECAUSE OF BEAUTY, ELEGANCE AND GLAMOUR
  2. THE NEW HAIR SYSTEM LINE HAS BEEN CHOSEN AS NEW LUXURY PRODUCT

BUT LET’S START FROM THE BEGINNING

What is the Luxury Advertising Awards?

Luxury Advertising Awards can be considered to be a festival of the luxury and premium brands advertisements that took place last 27th November in Marbella, Spain.

The event consist of the assignement a fan award for each category, regarding the brand communication and the launch of their products.

Why is Artègo New Hair System line considered to be a luxury product?

We normally consider to be “luxury” something related to haute couture brands, to the feelings they provoke with their unique and inimitabile products. You instantly feel you belong somewhere elegant and exclusive.

This event, instead, is also dedicated to those brands that, besides traditional luxury, can express beauty, elegance and glamour through exclusive products, limited edition and well defined values.

Exclusivity is built with the experiences you leave with the brand.

New Hair System line expresses these same principles, and the fact that they have been recognized and awarded represents a double victory for us.

Discover Artègo New Hair System Line

New Hair System by Artègo was born to answer to the market need for a solution to dry, overly treated, frizz and unmanageable hair.

It is a system formulated for every hair type: disciplining, texturizing and granting a natural straight effect that helps women maintaining their hair perfect every day, for a long lasting effect.

For those of you who still do not know the great properties of New Hair System line, we will soon publish an article dedicated to this line. We will explain how to use it and propose to your customers in detail.

To find more about New Hair System line visit store.myartego.com